A practical, inspiring introduction to entrepreneurship—written as a novel—for young people ages 12 and up who want to learn how to survive, adapt, and thrive in the real world.
Written by a Real Entrepreneur, Not a Theorist
Written by an entrepreneur with more than 35 years of real-world experience, Ron Higgins has served as President and CEO of multiple successful businesses and spent 20 years leading a nonprofit organization in East Africa that helped people start businesses, build sustainable livelihoods, and rise out of poverty.
The lessons in this story are drawn from real challenges, real failures, and real successes—not classroom theory.
What Young Readers Will Learn From This Story
- Foundations of entrepreneurial thinking
- Creative problem-solving
- Leadership and responsibility
- Teamwork and communication
- How to keep going when things get tough
Why This Book Is Written as a Story
Instead of lectures or business jargon, this book teaches entrepreneurship through a narrative young people can relate to. Readers follow characters who face real challenges, make mistakes, and learn how to create opportunity where none seems to exist.
The result is a book that is both engaging and educational — one parents can trust and young readers actually want to read.
This Book Is a Great Fit If…
This book is for young people who:
- Are curious about business or entrepreneurship
- Want to learn how people succeed without starting advantages
- Prefer learning through stories rather than textbooks
- Are beginning to think seriously about their future
This book may not be a fit if:
- You are looking for shortcuts or “get rich quick” ideas
You want advanced technical business training
Start the Journey Today
Written by Ron Higgins
© 2026 Ron Higgins
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